Direct response Copywriting
As the name suggests this type of copywriting is written to get an immediate reaction from the reader. Examples of this are buying a product or signing up for a news letter.
Important to Direct response copywriting is that it’s measurable, Both online or in print campaigns.
Types of Direct response Copywriting
- Long form Direct response copywriting
- Video Sales letters
- Fundraising letters
- Magalogs (printed magazine style promotions)
- Online Sales pages and landing pages
- Pay-per-click ads
- Online or print advertorials (article-style promotions
- Sales emails